How a vivid vision document aligns your entire company
Cameron Herold
November 5, 2025
- A 4–5 page written future-state description your whole team can act on
- Share it with everyone — staff, suppliers, customers, lawyers
- Vision without execution is hallucination — writing it isn't enough
Five Core COO Responsibilities for Scaling an Early-Stage Startup
Cameron Herold
November 4, 2025
Management
9
Business operating systems
6
- Align the team to the CEO's vivid vision before anything else.
- Hire generalists early; bring in specialists only after proof of concept.
- Focus relentlessly on the flywheel — one or two compounding activities.
Kansas City's entrepreneurial legacy and the EOS conference
EOS Worldwide
October 28, 2025
Origin stories
9
Business operating systems
6
- Garmin, Sprint, and Hallmark all started as scrappy KC ventures
- Sprint alumni alone spawned waves of new entrepreneurial activity
- Kansas City hosts the EOS conference as a natural entrepreneurial capital
Why "core values" is the wrong label for company rules
Scaling Up with Verne Harnish
October 23, 2025
Culture building
9
Management
6
- Calling them "values" forces you to hire people who think like you
- Atlassian's rules stayed fixed across 50 to 14,000 employees
- Rules enable diversity; values-based hiring kills it
Situational leadership: adapting your style project by project
Cameron Herold
October 22, 2025
- The same person needs a different leadership style on every project.
- Assess confidence and skill separately — high skill doesn't mean high confidence.
- Micromanage a novice; disappear for an expert — the gap costs performance.
How vulnerability and team trust rescued a failing business and marriage
EOS Worldwide
October 21, 2025
Communication
9
Post-mortems
8
Resilience & grit
6
- A team telling their leader to step away saved the business
- Naming issues is the bottleneck — fear keeps them invisible
- People need the same message seven times before it sticks
How a vivid vision turned 1-800-GOT-JUNK into a cult company
Cameron Herold
October 14, 2025
Culture building
9
Vision & mission
8
- Filter candidates by vision first — skills come second
- Speak about your future company as if it already exists
- $2M to $40M in three years by building cult-like culture
AI tools & automation
YouTube
Five AI-powered engineers outperforming forty-five: lessons from one UK firm
Scaling Up with Verne Harnish
October 10, 2025
AI tools & automation
9
Hiring & recruitment
6
Automation & tools
6
- 5 engineers with AI outperformed 45 at one-quarter the payroll cost
- Elite AI talent will cost as much as professional sports stars
- Liberal arts prompt writers, not coders, lead the highest-performing teams
How loops and groups replace the industrial career arc
KeyPersonOfInfluence
October 5, 2025
Business models
9
Hiring & recruitment
6
- Speed and scale of problem-solving now determines income, not tenure.
- AI lets you run multiple creative loops — book, business, product — simultaneously.
- Skills schools punish — disruption, collaboration — are the highest-paid in the digital economy.
Hiring & recruitment
YouTube
When and how to hire your second in command as a founder
Cameron Herold
September 30, 2025
Hiring & recruitment
9
Outsourcing & delegation
6
- Giving a small role a COO title is a costly mis-hire
- Hire when critical growth tasks sit on your calendar forever
- Design the role and responsibilities before naming it
Finding winning value propositions inside customer testimonials
Joanna Wiebe
September 29, 2025
Copywriting
9
Conversion rate optimisation
8
- Your winning headline may already be written — inside a testimonial.
- Specific beats clever: one clear benefit doubled clicks at 98.9% confidence.
- Use "my product is the one that..." to surface the real value prop.
AI tools & automation
YouTube
Launch a business in weeks using AI-enabled venture studios
KeyPersonOfInfluence
September 28, 2025
AI tools & automation
9
Business models
7
- Small teams will spin out and exit full businesses every few weeks.
- One developer built a SaaS app in six hours for $20.
- Tokenization replaces VC fundraising, funding each next launch.
Using Kolbe A profiles to improve CEO-COO working relationships
Cameron Herold
September 27, 2025
Management
8
AI tools & automation
6
- A COO's questions aren't pushback — they're a different thinking style.
- Kolbe A scores reveal how each person naturally initiates action.
- Feed both profiles into ChatGPT for instant, specific collaboration advice.
How FGH Security 10x'd revenue in seven years using Scaling Up
Scaling Up with Verne Harnish
September 26, 2025
Case studies
10
Business operating systems
7
Culture building
6
- From £3M to £33M in seven years with one coach
- 10% of payroll reinvested in frontline staff development
- Blue-chip brand clients create a halo effect for further growth
Who-specific value proposition formula for crowded markets
Joanna Wiebe
September 25, 2025
Copywriting
9
Niche selection
7
- A simple formula helps the right prospects self-qualify instantly
- Narrow your audience to outmanoeuvre the category leader
- Shift the "who" to your team when creator credibility matters more