Conversion rate optimisation
YouTube
Three outdated marketing habits draining your results
Neil Patel
February 28, 2022
Conversion rate optimisation
7
Automation & tools
6
- Saturated tactics waste time — automation tools replace manual SEO research.
- Low-ROI channels need trimming, not abandonment; redirect hours to what converts.
- Consuming marketing content without implementing it produces zero results.
Using delegation as a tool to refine training documentation
Bill Gallagher
February 28, 2022
Processes & SOPs
8
Delegation
6
- Delegating a task exposes gaps in your documentation instantly.
- Experts skip unconscious steps — beginners ask the right questions.
- Have someone else write the docs while you train them.
Business operating systems
YouTube
What life looks like as an EOS implementer
EOS Worldwide
February 25, 2022
Business operating systems
8
Work-life balance
6
- Hard session days balanced by real freedom the rest of the quarter
- Primary motivation must be helping people, not income
- EOS life enables personal pursuits — horses, flying, farm living
Business operating systems
YouTube
EOS business operating system drives rapid growth for accounting firm
EOS Worldwide
February 25, 2022
Business operating systems
9
Case studies
7
- Overwhelmed leaders scaled from 50 to 300 clients with EOS.
- A basement business became a global company in years.
- EOS removes growth barriers without adding founder chaos.
Business operating systems
YouTube
How an EOS implementer helped a founder find her starting point
EOS Worldwide
February 25, 2022
Business operating systems
9
Case studies
7
- You don't need a plan — just an implementer and a start.
- EOS converts tribal knowledge into documented processes everyone follows.
- A focused day lays foundations; quarterlies drive ongoing growth.
Testimonials & social proof
YouTube
Community wins: real momentum signals from Dent members
KeyPersonOfInfluence
February 22, 2022
Testimonials & social proof
8
Growth hacking
7
Case studies
5
- A social post became a $20K retainer — fast.
- One partnership referral produced seven new clients in two weeks.
- Influence compounds: podcast, award, and inbound all hit the same day.
Resilience & grit
YouTube
Expect disruption twice a decade and prepare to profit from it
KeyPersonOfInfluence
February 18, 2022
- Personal and economic shocks hit every 10 years — plan for both
- Expecting disruption removes panic and unlocks better decisions
- Crises are the best time to return to your business's first principles
HSA eligibility when a spouse has an FSA
HR Party of One
February 8, 2022
- A spouse's traditional FSA blocks your HSA eligibility entirely.
- Limited-purpose and post-deductible FSAs are the two exceptions.
- HDHP enrollment is the baseline requirement for any HSA.
How to find your business purpose through conversation
Bill Gallagher
February 7, 2022
Vision & mission
8
Culture building
5
- Your business already has a purpose — the right questions reveal it.
- Pair walks outside unlock deeper answers than boardroom exercises.
- Distilling shared themes turns personal conviction into a company purpose.
Productivity & habits
YouTube
Using the Pomodoro technique to write books while working full-time
KeyPersonOfInfluence
January 31, 2022
Productivity & habits
9
Deep work & focus
7
Time management
6
- 20-minute Pomodoro blocks make high-concentration writing sustainable
- Expect only 3–4 quality deep-work blocks per day
- Writing before and after work compounds into a finished book
Nick Muxlow: ultramarathon coach building a location-free business
KeyPersonOfInfluence
January 27, 2022
Case studies
9
Business models
7
- How systematising coaching into products unlocks location freedom
- Doubling fees by refining your method and positioning
- Giving back to community while scaling a global practice
Compliance & regulation
YouTube
Federal holidays and time off: what US employers must know
HR Party of One
January 18, 2022
Compliance & regulation
9
Management
5
- Private employers have no legal obligation to give holiday time off.
- Government contractors face different rules under SCA and Davis-Bacon.
- Clear written policy protects employers and sets employee expectations.
How to define core company values at the early stage
Bill Gallagher
January 17, 2022
Culture building
9
Identity & self-belief
5
- Use real people you know as proxies for the culture you want.
- List who you'd never hire — then flip each trait into a value.
- Four to six short phrases is the ideal number of core values.
Leadership assessment interviews: getting honest feedback from your team
Bill Gallagher
January 3, 2022
Management
8
Communication
6
- Polite feedback is useless — you must explicitly ask for the truth
- Start with strengths, take them in fully, then probe weaknesses
- Ask what others think of you, not just the person in front of you
Business operating systems
YouTube
Five tips for self-implementing EOS in your company
EOS Worldwide
January 3, 2022
Business operating systems
9
Management
5
- Every leadership team member must be 100% committed before starting
- Use all 20 EOS tools — partial adoption breaks the system
- Get a certified implementer to review your tools and confirm progress