How B Dental Spa used EOS to open a third location faster
Rick Fawcett - Expert EOS Implementer
April 17, 2023
Case studies
9
Business operating systems
7
- Weekly accountability stopped good ideas fizzling out after two weeks.
- Breaking big goals into small milestones made a third location feel achievable.
- EOS replaced scattered meetings with clear vision and trackable outcomes.
Hiring & recruitment
YouTube
Quiet hiring: filling roles without new headcount
HR Party of One
April 11, 2023
Hiring & recruitment
8
Management
6
- Fill open needs using contractors or internal staff, not new hires
- Economic uncertainty made quiet hiring spike sharply in 2023
- Right framing turns reassignment into a career growth opportunity
Affiliate link building: middleman method and content quality strategy
Ahrefs
April 10, 2023
SEO
9
Content marketing
7
- Middleman method: build links to informational posts, pass authority to money pages.
- Commercial pages need direct links earned through content far better than competitors.
- Effective outreach leads with genuine value, not self-serving product page pitches.
Identity & self-belief
YouTube
Practical optimism is a learnable skill, not a fixed trait
GaryVee
April 7, 2023
Identity & self-belief
9
Resilience & grit
6
- Pessimism and optimism are both self-fulfilling — you find what you seek.
- "Keeping it real" is usually just a label for chronic negativity.
- One person went 80% more optimistic in five years through exposure alone.
Resilience & grit
YouTube
How to stop over-protecting your kids and let them learn
GaryVee
April 7, 2023
Resilience & grit
7
Identity & self-belief
6
- Letting your kid fail — even go into debt — builds real resilience.
- Over-coddling signals you don't believe they can do it.
- Fear of judgment keeps new entrepreneurs isolated and stuck.
Affiliate content ratio: how much informational vs. commercial content to create
Ahrefs
April 3, 2023
- Pure commercial sites fail without exceptional, backlink-earning reviews
- Informational content ranks easily but caps affiliate revenue potential
- Any roughly equal split (40/60 to 60/40) is the practical target
Affiliate site strategy: dominate niches one subniche at a time
Ahrefs
March 27, 2023
SEO
9
Niche selection
7
Content marketing
6
- Cover one subniche exhaustively before expanding to the next.
- SEO traffic flows from keyword research, content, and backlinks.
- Topical depth beats breadth for rankings and visitor trust.
Four-step blueprint for starting an affiliate marketing website
Ahrefs
March 15, 2023
SEO
10
Niche selection
7
MVP & prototyping
5
- Too broad a niche makes ranking nearly impossible from the start.
- SEO traffic is free, consistent, and compounds into passive revenue.
- Backlinks are the critical ranking factor beyond quality content.
Cash flow management
YouTube
HSA funds never expire: key differences from FSAs explained
HR Party of One
March 14, 2023
- HSA funds roll over forever — no expiry, ever.
- FSAs lose unspent money at year-end; HSAs don't.
- Invest HSA balances to maximize long-term tax-free growth.
Seven steps to ranking number one on YouTube
Neil Patel
March 11, 2023
SEO
10
Content marketing
6
- Keyword research tools that show what people search today
- Title, description, and file name must all carry target keywords
- Uploading an SRT file beats YouTube's auto-transcription for rankings
Identity & self-belief
YouTube
Stop blaming others: taking ownership of your outcomes
GaryVee
March 10, 2023
Identity & self-belief
10
Resilience & grit
8
- Pointing fingers removes your agency — point at yourself instead
- Waking at 5 a.m. for a 3-minute segment is the actual game
- Making immigrant parents proud beats money and notoriety
Five common mistakes new marketers make and how to avoid them
Neil Patel
March 9, 2023
Branding
9
Retention & loyalty
8
SEO
6
- 95% of online marketers fail — most mistakes are predictable and avoidable
- Repeat customers drive more revenue than new ones ever will
- Omni-channel presence boosts ROI per channel by at least 10%
How a French bakery ranked #1 on Google with low-competition keywords
Semrush
March 9, 2023
- High volume, low difficulty keywords found before launching the business
- One keyword per page: the simple on-page structure that worked
- Free product outreach built 100 quality backlinks from competitor sources
How to fully empower leaders by passing the baton
Bill Gallagher
March 7, 2023
Delegation
9
Management
5
- Having management systems isn't the same as letting go
- Nine months of asking questions replaced reflexive problem-solving
- Real test: a month away with the team running growth alone
Compliance & regulation
YouTube
Pregnant Workers Fairness Act: what employers need to know
HR Party of One
March 7, 2023
Compliance & regulation
10
- Employers with 15+ staff must now accommodate pregnant workers by law.
- FMLA's 50-employee threshold misleads many smaller companies into non-compliance.
- Maternity leave is medical recovery — not vacation — set that expectation.