Using AI to generate expert image prompts without technical knowledge

Executive overview

Most people struggle with AI image models because they try to learn technical prompting jargon — camera angles, lighting, lens types. You don't need to. Instead, ask an AI to research best practices for a given image model and generate the prompts for you.

Provide context about your goal, the emotion you want to evoke, and the subject — then let the AI produce expert-level prompts you can paste directly into the image tool.

The key insight: AI can research prompting best practices better than you can learn them, so use AI to prompt AI.

When to apply AI image editing

  • Ask: can I do this image task better, faster, and cheaper with AI? The answer is often yes.
  • Real estate staging: furnish empty rooms without altering walls, windows, or lighting.
  • Ad creative: generate 30 variations for A/B testing.
  • E-commerce: place products in different scenes or on different people.
  • LinkedIn content: composite your headshot into contextually relevant scenes.
  • Landscaping, presentation visuals, background swaps.

The context framework

Before generating prompts, give the AI four pieces of context:

  • Purpose — what is the image trying to achieve? (sell, inform, engage)
  • Emotion — how should the viewer feel? (urgency, curiosity, warmth)
  • Subject — product, character, scene, mascot?
  • Specific requirements — any constraints or stylistic needs

The base prompt structure

  • Ask the AI to research best practices for the specific image model you're using, as of today's date.
  • Include your context block beneath the research request.
  • Ask for multiple prompt variations (e.g. four or five) so you have options to test.
  • Use GPT-5 with extended thinking for higher-quality prompt research.

Real estate staging example

  • Goal: help buyers visualise furnished versions of empty rooms.
  • Prompt specified: furnish the space without altering anything else in the image.
  • AI returned four style variations — Scandinavian, mid-century modern, Japandi, contemporary coastal.
  • Each generated prompt included: specific furniture items, colour palettes, lighting instructions, negative prompts, and aspect ratios.
  • Output preserved windows, outlets, trees, and ambient lighting exactly.

LinkedIn content example

  • Goal: composite a headshot into compelling scenes tied to post content.
  • Prompt instructed the AI to: maintain facial identity, adjust posture for the scene, add one or two contextual words to the image.
  • Prompts must be standalone — each copyable independently into the image tool.
  • Results vary: often convincing, occasionally uncanny, rarely off-base.
  • Use XML tags to separate instructions from post content in the prompt.

Scaling with GPT projects

  • Save the system prompt into a GPT project or custom GPT.
  • For recurring use cases, provide only the new input (post, property photo, product) and receive prompts back.
  • Applies to any image model — Nano Banana, Midjourney, Flux, or others.
  • Access Nano Banana free via aistudio.google.com with generous rate limits.

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