Why stress overwhelms you and how to break the cycle

Executive overview

Stress feels like an external attack, but it almost always has an internal cause. Two conditions create it: a depleted physical state, and a looping thought pattern of "what if" followed by a negative.

Stress is not something that happens to you — it's a habit your mind and body have learned to run.

The two causes of stress

  • Poor sleep, bad nutrition, no exercise, excess caffeine — your body is already in distress before any trigger arrives
  • A depleted physical state lowers the threshold for what tips you over
  • The "what if negative" loop starts in the mind and spins up cortisol and stomach acid in the body
  • The gut-brain axis works both ways: chronic worry creates physical sickness, not just anxiety
  • Time pressure amplifies the loop — remove urgency and most stress dissolves
  • Energy state over the last 72 hours predicts your reaction in any given moment

The "what if negative" loop

  • The loop runs: what if negative → what if negative → what if negative without resolution
  • Each cycle spins up the body further, not just the mind
  • The loop doesn't stop on its own — it must be interrupted deliberately
  • Urgency ("all now, all bad now") is the accelerant that converts worry into overwhelm

How to get off the merry-go-round

  • Notice the loop is running — recognise it as a signal, not a verdict
  • Acknowledge the worry: "I heard you. You've communicated concern."
  • Take the next right action of integrity — one concrete step forward
  • Worry followed by action breaks the spin; worry alone sustains it
  • Build the physical foundation before the storm hits: sleep, food, movement
  • You cannot out-think a depleted body — fix the state first

More like this — when you're ready for early access.

Join the waitlist for a personal account and content recommendations based on what you're working on.

No spam. Unsubscribe at any time.

You're on the list. We'll be in touch before launch.

Get early access to the full library.

Join the waitlist for a personal account and content recommendations based on what you're working on.

No spam. Unsubscribe at any time.

You're on the list. We'll be in touch before launch.

Be among the first to get personalised recommendations tailored to your stage in business.

No spam.

You're on the list. We'll be in touch before launch.

Be among the first to get personalised recommendations tailored to your stage in business.

No spam.

You're on the list. We'll be in touch before launch.