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Blogging for Business: growing blog traffic into a customer acquisition channel
Executive overview
Most blogs attract traffic that never converts. This course shows how to build a blog that drives paying customers, not just visitors.
Ahrefs grew their blog from under 15,000 to over 150,000 monthly visitors using the strategies in this course. The content is distilled from 6 years and 8 blogs into 10 video lessons.
A blog only has business value if it attracts traffic that converts.
What the course covers
- 10 video lessons covering content marketing and SEO strategies
- Based on Ahrefs' own blog growth — from obscure to industry-leading
- Focus on customer acquisition, not vanity traffic metrics
- Three bonus interviews: Noah Kagan (audience growth), Brian Harris (list building), Ramsey Tapling (starting from scratch)
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