Six SaaS ideas worth building in underserved niches

Executive overview

Most SaaS niches still have room for a well-executed tool with good UX. Existing solutions in these spaces tend to have poor usability, move upmarket, or simply don't exist yet. Validate with real buyers before building — these are starting points, not guarantees.

The fastest path to a SaaS idea is finding where people are using Excel, no-code tools, or four tools duct-taped together to solve a recurring problem.

The six ideas

  1. Podcast workflow management — No dedicated tool exists for podcast production project management. Most shows cobble together Airtable, Dropbox, Trello, Notion, and email. One unified tool could own this workflow.
  2. Applicant tracking for accelerators and universities — Existing tools (e.g. Submittable) have poor UX, buggy filtering, and weak reporting. A purpose-built tool with good UX could command similar price points and win.
  3. Pricing pages as a service — A micro-SaaS that hooks into Stripe and handles split testing, pricing grids, and billing logic for SaaS founders. Platform risk exists (Stripe could build this), but opportunity is real now.
  4. Zapier for vertical niches — Medical, legal, construction, architecture, interior design — these sectors have tools not integrated into Zapier because general usage is too low to justify it. Niche expertise is the moat.
  5. Intercom/Drift competitor at lower price points — Both tools have moved upmarket. The $50–$300/month range is underserved for chat, support, and messaging. Competitive space; better suited for stair-stepped founders.
  6. Investor update and reporting dashboard — Venture funds and accelerators need to collect startup updates, consolidate fund performance, and report to LPs. No dedicated tool exists; everyone is building custom or cobbling it together.

Where to find more ideas

  • Watch for businesses using Excel on a recurring basis — almost always a SaaS opportunity
  • Explore the edges of no-code tooling — find where workflows break or require extra tooling
  • Browse B2B SaaS marketplaces (68 listed in the show notes) and check whether successful apps in one marketplace exist in competing ones

More like this — when you're ready for early access.

Join the waitlist for a personal account and content recommendations based on what you're working on.

No spam. Unsubscribe at any time.

You're on the list. We'll be in touch before launch.

Get early access to the full library.

Join the waitlist for a personal account and content recommendations based on what you're working on.

No spam. Unsubscribe at any time.

You're on the list. We'll be in touch before launch.

Be among the first to get personalised recommendations tailored to your stage in business.

No spam.

You're on the list. We'll be in touch before launch.

Be among the first to get personalised recommendations tailored to your stage in business.

No spam.

You're on the list. We'll be in touch before launch.