Moving from director to VP: the skills and mindset shift required

Executive overview

Director and VP roles sit in the same "communication" tier of value, but the leap between them is substantial. A director owns one function; a VP governs multiple directors and is accountable for org-wide fiscal outcomes.

The prior skills you built as a manager and director become baseline requirements at VP level — they no longer differentiate you. What matters next is strategic prioritisation across business units, fiscal ownership, and the self-governance to act under pressure and visibility.

The core shift: from executing within a function to setting strategic direction across all functions.

The four levels of value (career growth codex)

  • Implementation — individual contributors; doing the work
  • Unification — managers; aligning people, projects, processes, policies
  • Communication — directors, VPs, C-suite; internal and external influence
  • Imagination — CEO/founder level; painting the vision and strategic direction
  • Director-to-VP is a leap within the communication tier, but with sharply higher scope and visibility

A — Align and oversee with the governing board

  • A VP provides strategic direction across all departments, not just one
  • Every director's goals must connect to the organisation's overarching objectives
  • Prioritisation becomes the central skill: resources, budget, human capital, competing demands
  • Directors will push back on your prioritisation — you must build teams that can receive and act on it
  • Communicate a compelling vision so teams are intrinsically motivated, not just compliant

B — Bring your thinking to the business

  • Fiscal responsibility at VP level is broader and harder to define than at director level
  • VPs apply foresight (anticipating problems) and insight (addressing current ones)
  • Ground decisions in field-tested principles that transfer across business units
  • Expect to make hard calls with incomplete information — that is the job
  • Extreme ownership: you are accountable for outcomes even when they go wrong; pivot and navigate, don't deflect

C — Communicate with fiscal responsibility

  • The VP is often the public face of the company — internally and externally
  • Your words are heard through a megaphone; your actions are seen through a microscope
  • Manage diplomatic relationships across people with different backgrounds, priorities, and opinions
  • Conflict management is not optional — create productive harmony without suppressing difference
  • Build executive presence: professional, grounded, willing to hold a position under pressure

D — Develop strong self-governance

  • Self-governance: knowing how you come across and managing your emotional responses
  • You cannot need people to agree with you or like your decisions
  • Say the hard things; make the hard calls even when powerful stakeholders disagree
  • Understand your own self-worth so that external pressure doesn't erode your judgment
  • Authenticity matters — the role must align with your genuine priorities and purpose

E — Exude confident conviction

  • Confidence: knowing your worth and walking your talk, not just stating it
  • Conviction: delivering recommendations with belief, regardless of opposition
  • All layers of management beneath you read your certainty — if you waver, trust erodes
  • Strategic direction requires you to hold a position while remaining open to evidence

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